The Game with Alex Hormozi

If I Wanted To Grow An Audience In 2026, I'd Do This

March 13, 2026|Original: 2h 40m|10 key insights|5 min read

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156 minutes

Key Insights

How he made $105 million in a weekend selling books—then broke the world record for fastest-selling non-fiction

The brutal truth about branding that most marketers get completely wrong (and why it costs you money)

Why Yeti charges $40 for a cup identical to a $10 competitor—and how to steal this pricing power

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